Blue Ocean Strategy | Gabor George Burt on Creating Blue Ocean Strategy

Companies today, facing an environment of great uncertainty, need to embrace the idea of challenging traditional industry assumptions.  This perspective of defying conventional wisdom goes hand-in-hand with the process of Blue Ocean Strategy, which is a systematic approach to turning unconventional ideas into winning strategies.   This week, to provide some...

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This week, we move to the fourth sneak peek installment from Razi Imam’s forthcoming book entitled Driven. In his book, Razi shares personal insights to motivation and achievement. We are delighted to have received an advance copy from which we will share brief excerpts that focus on the...

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Continuing with our Blue Ocean Strategy Basics series, over the course of the next four weeks we will continue to highlight examples of Tipping Point Leadership and the Four Organizational Hurdles to Strategy Execution.  Once an overview of each example or ‘hurdle’ is published, it is made accessible through the...

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One of the most exciting spheres of application for Blue Ocean Strategy is the realm of Social Capitalism. This explosive market space is at the intersection of successful business and lasting social impact. Traditionally these two spheres were considered separate, but the two can be pursued simultaneously via Blue Ocean...

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Simplicity is at the core of Blue Ocean Strategy.  First, in an increasingly complex and turbulent business environment Blue Ocean Strategy distills the strategic challenge into a handful of essential questions, followed by a simple, logical framework and a visual platform for expressing strategic intent.  Such simplicity of focus is...

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This week, we move to the third sneak peek installment from Razi Imam’s forthcoming book entitled Driven. In his book, Razi shares personal insights to motivation and achievement. We are delighted to have received an advance copy from which we will share brief excerpts that focus on the...

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Continuing with our Blue Ocean Strategy Basics series, over the course of the next five weeks we will highlight Tipping Point Leadership and the Four Organizational Hurdles to Strategy Execution.  Once an overview of each ‘hurdle’ is published it is made accessible through the Blue Ocean Strategy Basics archive.  For...

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Blue Ocean Strategy for art Read about one artist’s inspiration to create her own blue ocean marketspace for art here....

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This week, we move to the second sneak peek installment from Razi Imam’s forthcoming book entitled Driven. In his book, Razi shares personal insights to motivation and achievement. We are delighted to have received an advance copy from which we will share brief excerpts that focus on the...

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Continuing in our series which takes a closer look at each step in the Blue Ocean strategic sequence, our focus advances to the sixth and final step — pricing innovation.  Once featured, each step is made accessible through the Blue Ocean Strategy Basics archive.  For the sixth step, we turn...

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