The Microfit Small Business Blog

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Why A, Go-Giver Sells More

Feb 14, 2010 8:16am

There are more books, lining more shelves, sitting in more bookstores, located in more cities, than we could ever care to count, let alone read. All promising the, “hidden secrets” to all things sales. Closing, opening, countering, negotiating, calling, networking, presenting… the list goes on. And all these hidden secrets are...

3 Tips for the Entrepreneur / Workhorse

Jan 7, 2010 9:00pm

When we have dinner parties or the neighbor makes small talk, the topic of what I do for a living always comes up. I mean, it’s par for the course when you’re getting to know some one. Most times you can equate what a person does to what their daily...

2009 | The Microfit Group

Dec 23, 2009 11:25pm

When I think back to this time in 2008, I remember this vivid moment, filled with emotion. I was driving on 280 in Birmingham, Alabama and I remember what I was feeling at that exact moment about the economy. I’d left Apple the previous year to start my life as...

Ready for a New Website? 3 Things to Keep in Mind!

Oct 29, 2009 8:42pm

Are you looking to develop or re-develop a website / blog for your company? If so, I have three things I thought would be helpful to share that I usually only share with people who I can be painfully honest with. Usually these types of people are friends or family, sometimes...

DIY A/B Split Testing Using PHP and MYSQL

Sep 25, 2009 12:16pm

I was recently working on a landing page for a client that prompted visitors to fill out a quick survey. The page looked pretty nice and invited visitors to click a button that launched the survey inside of a modal box. That seemed good enough, but the next day, I...

Marketing “Experts” Need A Whaaambulance!

Sep 23, 2009 3:08pm

Over the past month or so I’ve been apart of conversations, social media events, read blogs and/or viewed tweets that are complaining about the flood of “experts” using social media. In the small pond that is social media, there seems to be this anger shown towards the new comers to the...

5 Ways Social Media Changed The Sales Game (#5)

Sep 16, 2009 4:25pm

And to finish of our series on social media and how it has changed the sales landscape, we’ll cover the idea of Closed Loop Marketing. #5 Closed Loop Marketing If you’ve ever worked in corporate America; either in sales or in marketing, you know each has a long standing distain for the other. The...

5 Ways Social Media Changed The Sales Game (#4)

Sep 6, 2009 4:41pm

If anything, and I mean anything is a cog in the sales machine, it’s networking. In part four of our series we’ll explore how social media helps the sales professional build their network. #4 Building Relationships (Networking) It’s not to long ago (like yesterday) people built relationships just so they could snake your network....

5 Ways Social Media Changed The Sales Game (#3)

Sep 3, 2009 6:57pm

And now, part three of my blog series focused on sales and social media. This portion is focused on how we gain trust and get realized as an expert in our field. 3# Being The Expert Let there be no doubt – you can only fake “knowing” something for so long. Often...

5 Ways Social Media Changed The Sales Game (#2)

Aug 24, 2009 5:21pm

Here is part two of my blog series focused on sales and social media. This deals with the way we go about finding new business and amount of energy we spend on herding leads in. #2 FINDING PEOPLE WHO ARE INTERESTED IN YOUR PRODUCT/SERVICE While developing a sales team for a certain...