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kirtsy-Popular Stories
The Cost of Technology [Infographic]
A trip down memory lane as we compare some of our favorite electronics to those of yesteryear.26 Vote(s)...
23 Vote(s)...
{gasp!} a literary wedding! {it's ok...you can just look at the pics.}
two teachers plus one stunning library plus fireworks plus lots of love equals...oh, i stink at math. no worries. this one equals love. i do not stink at that. {plus? how lucky were they with those fireworks?! serendipity, for sure.} enjoy!112 Vote(s)...
Why Pay For Health Insurance When You Can Steal It? : NPR
32 Vote(s)...
10 Jobs we promise are better than yours
I wish I had one of these ..154 Vote(s)...
it's really rude you never told me about this brilliant blogger. {i don't keep secrets from you!}
i really don't. there's no reason one of us shouldn't have found this guy sooner. let's agree to disagree on this one. just go enjoy his sight. no hard feelings. but may i suggest...sharing is caring? it's what kirtsy's all about, you know. en156 Vote(s)...
chrisbrogan.com
Blogging is such an opportunity. I’m sad to see people abandoning the chance to express, to connect, to build relationships. For me, the love of blogging (and what it means to me) is why I’ve been in the game so long. It’s how I’ve met most of my current friends....
Twitter Needs an OPML-like Function
I’m looking over at you, Dave Winer, because you probably wrote about this years ago or something. I’m sitting here at Zemoga’s offices in Colombia. I realized that I wanted to be able to find a “Team Zemoga” list, click on it, and then dump the entire team into a...
I’m in Bogota, Colombia, visiting with Zemoga, run by DJ Edgerton and Alejandro Gomez, and over 100 talented men and women. I’m here partly because DJ wants to work with me in the future, but that’s probably the smallest part of the story. I’m here because DJ is so wildly...
Someone else took your idea. You’ve been talking about it for years. That’s your thing. I can’t believe she said what I’ve been saying for years, and now she’s got a book. I could totally do that. You probably had this idea, too: Can’t see it? Click click here. Direct link to the...
Free Interns and 22K Price Tags
I just deleted my request for a free intern, but not because of the great comments. My contact form got flooded by wonderful people offering their time. For that, I’m grateful. I’ve selected a few people and will proceed. Now, to the other comments/concerns/accusations. 1.) 94 people responded they were...
Using Twitter Search for Business
I spend a lot of time in Twitter search. I do it for several purposes. One is for my client partners. For instance, if I’m thinking of ways to do things for MolsonCoors, I might start up searches on various beer brands to get some competitive analysis. I might start...
Wired Science
How Black Holes Overcome Centrifugal Force to Suck in Gas
Astronomers have finally gotten a firmer grip on how supermassive black holes in the centers of most galaxies gobble up gas from their surroundings. In a new study, two astronomers neatly explain how stars drag swirling gases toward a galaxy’s center, bringing them close enough that the black holes can...
DNA Analysis Shows Polar Bears Have Adapted Quickly in the Past
Genetic analysis of an ancient polar bear fossil has formally dated the species’ birth to 150,000 years ago, shortly before an Ice Age thaw produced a climate comparable to what’s expected in a globally warmed future. “They’ve certainly experienced climate changes before,” said Charlotte Lindqvist, a biologist at the State...
Insect Character Recognition: Computers See Bees Like We Can’t
Studying animal behavior used to mean traveling into the wild and making detailed notes about gorillas. Now, biologist-coders are figuring out how to use computer vision techniques to convert the myriad motions of creatures large and small into crunchable data. Researchers are figuring out how track the movements of insects such...
Deep-Sea Bacteria Form Avatar-Style Electrochemical Networks
According to findings that could have been pulled from a deep-sea sequel to Avatar, bacteria appear to conduct electrical currents across the ocean floor, driving linked chemical reactions at relatively vast distances. Noticed only when reseachers happened to test sediment leftovers from another experiment, the phenomenon may add a new mechanism to Earth’s...
Saturn’s Most Habitable Moon Offers Ice, Water, Killer Views
<< previous image | next image >> Enceladus has to be one of the most intriguing objects in the solar system. It’s definitely our favorite of Saturn’s 62 moons here at Wired Science, and it’s among the most likely places to find the necessary ingredients for extraterrestrial life in the solar...
Everywhere in a Flash: The Quantum Physics of Photosynthesis
By hitting single molecules with quadrillionth-of-a-second laser pulses, scientists have revealed the quantum physics underlying photosynthesis, the process used by plants and bacteria to capture light’s energy at efficiencies unapproached by human engineers. The quantum wizardry appears to occur in each of a photosynthetic cell’s millions of antenna proteins. These route...
PopTech Blog
Highlights from the 2010 Shorty Awards
The 2010 Shorty Awards had some fun with Twitter community conventions on Wednesday night at TheTimesCenter in New York--highlights below include financial celebrity (and Shorty Award Winner) Suze Orman pressing a caller for why he would want to buy Twitter and the serious note that ended the evening, awarding the...
Nick Bilton on Smart Content and Future Reporting
Nick Bilton thinks about the future of storytelling and media as Lead Technology Reporter for The New York Times "Bits" blog (see his post today on controversial British online copyright laws), and he spoke at PopTech 2009 about what's next for journalism and why multitasking is important: Yesterday, I visited...
A Marketplace for BoP Products
With so much ingenious technology being developed by social entrepreneurs around the world, one of the great remaining challenges is figuring out how to make it available to the people who need it—first by letting them know that it exists, and then by raising the money to pay for it....
Jason Rzepka Wins Social Innovator Award
Deb Levine is a 2009 PopTech Social Innovation Fellow and leads ISIS, Inc., the organization behind this weekend's Sex::Tech's conference. Our congratulations to Jason on the award and to Deb's team on the conference success. As part of our efforts to find and call attention to social innovators in health with...
Fellows Friday: What They're Up To This Week
Our PopTech Social Innovation Fellows are a very busy group--here's some of their recent news (nominations are open for next year's class, please help us find the 2010 PopTech Fellows by nominating now): Emily Pilloton of Project H Design has been eating pie (recap) from PieLab in Alabama, Flickr image from...
Lifehacker
This Week's Top Downloads [Download Roundup]
Tableau Public Brings Your Boring Data to Life (Windows)Free application Tableau Public creates beautiful visualizations from your data and lets you publish them to the web, where users can interact with your charts and graphs with live updates.SecondBar Puts a Menu Bar on All Your Mac's Monitors (Mac)Multiple monitors do...
Turn an Old PC Into an Aquarium [Weekend Project]
It's a sad fact of life: PCs get old, become obsolete, and you have to buy a new one. Instead of throwing your old one away, turn it into a snazzy aquarium fit for a geek with this guide from DIY web site Instructables. More » ...
Have a Conversation Instead of Writing Questions for Interviews [Interviewing]
Most of us, when we interview someone, compile a list of questions and go through them one by one. California Radio Personality Colin Marshall suggests that what you should do is the opposite—have a conversation led by the interviewee instead. More » ...
Make Potato Chips in the Microwave Without Sacrificing Crunch [Food]
Microwaves have gotten a bad rap with some people because they just don't cook some things as they should be cooked—food blog Savory Sweet Life attempts to squash this misconception with a lesson on cooking potato chips in the microwave. More » ...
Reset the Tab to Fix a Faulty Light Socket [Lighting]
If it seems like a lamp or light fixture in your house practically eats light bulbs compared to the other fixtures, you may not be imagining it. This ten second fix can keep your bulbs burning longer. More » ...
Use Linux to Scan Unusable Windows Drives for Viruses [How-to]
Often, even if we do catch a virus, it's not so difficult to eradicate it using installed anti-virus—but if your system has been crippled, try using Linux to scan the drive for viruses instead. More » ...
CNN.com
Kissinger released from South Korea hospital
Former U.S. Secretary of State Henry Kissinger was discharged from a hospital in Seoul on Sunday after being treated for a stomach virus. ...
Storms knock out power in Northeast
Severe weather toppled trees, left more than a half-million people without power and suspended travel throughout much of the Northeast on Saturday. ...
Study: 9/11 workers show heart trouble
Exposure to debris at Ground Zero may be linked to heart problems in police officers, according to a new study announced Saturday. ...
Israel extends West Bank closure
Israeli Defense Minister Ehud Barak has extended the closure of the West Bank, initially scheduled to end Saturday night, for three more days, Israeli officials said Saturday. ...
Report: U.S. woman tied to alleged plot
A Colorado mother is being held in Ireland as part of an investigation into an alleged plot to kill a cartoonist who poked fun at the Prophet Mohammad, the Wall Street Journal reports. ...
Iran arrests 30 in alleged U.S. cyber war
Iran has arrested 30 people for waging what it called an organized, U.S.-backed cyber war against the nation, Iran's semi-official Fars news agency reported Saturday. ...
World of Psychology
The Proof’s in the Positive Thinking
When one door of happiness closes, another opens; but often we look so long at the closed door that we do not see the one which has been opened for us. –Helen Keller While Dr. Martin Seligman is considered the founding father of positive psychology, Barbara Fredrickson might be considered the...
Learning About Transcendental Meditation
Transcendental meditation is a deceptively simple meditation technique that uses a mantra — a repeating word, phrase or sound — to help a person clear their mind and attain a deep state of relaxation or awareness. If mindlessness is our automatic reaction to everyday events and interactions with others, transcendental...
Eyes brimming with tears, twisting my hair intensely, I blurted out “Daddy, was I a mistake?” Slowly, he put the newspaper down on his lap (to stall for time, I’m sure). “No, darling. You were a, uh, delightful surprise.” Hmmm. Even at the tender age of 6 my olfactory system was developed...
For decades, psychology and its researchers have focused on the negative side of humanity — the things that bring dysfunction into our lives. Depression, sadness, anxiety, you name it. More recently, psychologists have also begun to better understand the value of positive emotions too. This understanding has resulted in a...
On Being a Student Therapist: Week Four
One of the “fun” parts of being a Master’s student (fun in quotes because it depends on how you take it) is that you get to be a guinea pig. Not just in your own experience as a learner, but at the mercy of professors doing research, doctoral students conducting...
Why Are So Many Teens Depressed?
Entertainment Tonight recently reported that TV and music star Marie Osmond’s 18-year-old son, Michael Blosil, committed suicide last Friday in Los Angeles. In his suicide note, he described a life-long battle with depression, the reason for his suicide. Osmond said Michael became depressed after she and her ex-husband, Brian Blosil, separated,...
Psychology / Psychiatry News From Medical News Today
Continuing Spirituality Research: Conference
The 2nd Conference on the Study of Contemporary Spirituality will take place at the University of Haifa on Monday, 8 March, 2010. The conference will host an astounding 32 sessions and dozens of lectures presenting studies that encompass the field of contemporary spiritualism in Israel and around the world. "This...
Weight-Loss Surgery Can Lead To Psychological Distress
People who have gastric band surgery to lose weight are at risk of low self-esteem, relationship problems and being dissatisfied with their body image, according to new research being presented at the Diabetes UK Annual Professional Conference (APC)......
Choosing A University Degree Is Not Linked To Personality
Researchers from the University of Cádiz (UCA) have studied the connection between professional preferences and personality, based on interviews and questionnaires carried out on 735 secondary school students from the province of Cadiz. The results indicate that personality does not have an influence when choosing a professional career......
Shopping For Happiness? Get A Massage, Forget The Flat-Screen TV
Money can't buy you love, but it can buy satisfaction -if you spend wisely. Consumers found that satisfaction with "experiential purchases" - from massages to family vacations - starts high and increases over time......
Indigenous Psychologists Establish Online Presence - Australian Psychological Society
The Australian Indigenous Psychologists Association (AIPA) launched its website, enhancing the Association's ability to lead efforts to address social and emotional wellbeing and mental health in Aboriginal and Torres Strait Islander people......
Has Exercise Treatment A Role In Improving Mood Swings?
A paper that is published in the current issue of Psychotherapy and Psychosomatics analyzes the role of exercise treatment in mood swings. Outcomes are frequently suboptimal for patients with bipolar disorder who are treated with pharmacotherapy alone......
MAKE Magazine
Several years ago, my then science department head and former 9th grade science teacher was retiring. Bob Webster brought me many useful and entertaining ideas. He had our whole department making wikis to share information in the early 00's. Through him, I learned more about computer repair, web design, programming...
The Burntwire Brothers remodeled a room to house their collection of D&D paraphernalia as well as a place to hold game sessions. There are stained glass windows, faux dungeon walls, a metal portcullis, dragon statuettes and a rack of swords. As if the place needs more atmosphere, the Dungeon Master...
Nicely done, Modified easy bake oven. Jeri writes - Part of the home chip bath project, fiber optic manufacturing. This was an attempt to make a small furnace that could be used for semiconductors and fusing fiber optics. It didn't work so well, but it might be worth trying...
Everyone and their grandmamas are building cool clocks these days, and Viacheslav Slavinsky's "Strobeshnik" is another example. Viacheslav etched stenciled numerals into a HDD platter and strobed LEDs behind the platter to show the time. Strobeshnik uses stroboscopic effect to create the illusion of persistent numeric display. The hard drive platter...
MAKE Flickr pool weekly roundup
From the MAKE Flickr pool: Papercraft rhombidodecadodecahedron [top left]Web-controlled car launcher launches car at toddler [top right]DIY audio test box [bottom left]Lovely solargraphy photos [bottom right] Read more | Permalink | Comments | ...
137 years of Popular Science now available for browsing online
From the new archive search front page at PopSci.com: We've partnered with Google to offer our entire 137-year archive for free browsing. Each issue appears just as it did at its original time of publication, complete with period advertisements. It's an amazing resource that beautifully encapsulates our ongoing fascination with the...
digg.com: Stories / Popular
Leaving The Screen: Adapting Movie Franchises for Video Game
Games based on film licenses tend to be pretty wretched. Yet given the arrival of "Aliens vs. Predator," a film-based game that not only works but actually makes sense, it's clear that some films are just a better fit for the interactive realm. ...
Another Prius Accelerates Unintentionally in NYC and Crashes
Not one day after a high-profile incident involving a Prius taking off on its owner in Southern California, we're hearing reports that another one of Toyota's popular hybrids has suffered unintended acceleration in New York. ...
Human Cells 'Forage' Like Amoebae, Bacteria
When cells move about in the body, they follow a complex pattern similar to that which amoebae and bacteria use when searching for food, researchers have found. The discovery has a practical value for drug development: Incorporating this basic behavior into computer simulations of biological processes that involve cell migration... ...
Hitler Without A Mustache [PIC]
And look at that purple suit... ...
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ZDNet News - News Page One
Microsoft re-releases Blue Screen of Death fix
Microsoft is re-releasing the patch that caused Windows systems to crash in February with a Blue Screen of Death....
Cray, Microsoft join forces on cloud datacenters
Supercomputer maker Cray's custom engineering group has teamed up with Microsoft Research to look into lowering the costs of running cloud-computing datacenters....
Three arrested over 12.7m PC botnet
Authorities in Spain have arrested three men accused of operating a massive botnet which stole credit card and bank log-in data and infected computers in half the Fortune 1,000 companies....
Google boosts Chrome privacy in new beta
Google has improved privacy features and introduced automated translation of foreign-language web pages in a new version of its Chrome 4.1 beta browser for Windows....
EMC, Intel team up on cloud security, compliance
EMC, RSA, VMware and Intel have announced a new collaboration to introduce a framework encompassing security and compliance for cloud computing in the enterprise space....
LHC to restart following break and glitches
The The Large Hadron Collider, the world's largest particle accelerator is to restart on Monday following a technical break and glitches in the machine....
Scientific American
Another reason vitamin D is important: it gets T cells going
Vitamin D deficiency has been linked to a rapidly expanding inventory of ailments--including heart disease , cancer and the common cold . A new discovery demonstrates how the vitamin plays a major role in keeping the body healthy in the first place, by allowing the...
Happy People Talk More Seriously
[ Hear movie clip by clicking on audio podcast above. ]That’s a scene from the 1968 movie The Party with Peter Sellers attempting small talk. And sometimes small talk can lead to interesting connections. [More] ...
Nine months after it created its first list of protected endangered species , the government has added 15 more to the list, including what has been billed as "the world's least-known bird." [More] ...
Genetics in the Gut: Intestinal Microbes Could Drive Obesity and Other Health Issues
Outnumbering our human cells by about 10 to one, the many minuscule microbes that live in and on our bodies are a big part of crucial everyday functions. The lion's share live in the intestinal tract, where they help fend off bad bacteria and aid in digesting our...
Consumer Electronics: More Than Just Fun and Games
Video games, e-readers, smart phones and other gadgets have changed the way we interact with each other and the world around us. What's next? [More] ...
Magic Fingers: Digging Into Multi-Touch Technology with Both Hands
At Perceptive Pixel 's offices on Manhattan's West Side, Jefferson Han stands in front of a megasize multi-touch screen and runs his fingertips across the display. Each finger leaves a trail of colored pixels in its wake, causing the display to look, briefly, like it has been scratched by...
Mashable!
Oscars Live Video Stream – Watch Online [Academy Awards]
As a result of failed contract negotiations, Disney pulled New York affiliate ABC7 off of cable company Cablevision’s channel lineup early this morning, leaving over 3 million people without a channel to watch the Oscars on tonight unless they tune in over the air.We’d like to offer those 3 million...
“Alice in Wonderland” Has Record-Breaking Opening Weekend
Entertainment Weekly reports that Tim Burton’s Alice in Wonderland drew almost $40 million in box office revenue on Friday, setting the stage for what will likely have been a $100 million (or more) weekend. The film will definitely beat the previous record for this weekend of the year — $70...
Top 10 Twitter Trends This Week [CHART]
The Twittersphere is in love with Justin Bieber. Once again the young pop star tops our top 10 Twitter trends chart, even in spite of the devastating Chile earthquake that also peaked this week as a topic of Twitter conversations.The fresh data, which comes courtesy of the folks at What...
The iTunes Store appears to be suffering downtime and other issues today. The service is at best slow, at worst not loading for some and delivering error messages for others.It’s rare for Apple’s media store — which recently celebrated an amazing 10 billion downloads — to suffer from technical difficulties,...
5 Ways to Use Twitter to Avoid a Backchannel Disaster
Cliff Atkinson is author of The Backchannel: How Audiences are Using Twitter and Social Media and Changing Presentations Forever (New Riders, 2009).What do you do when you’re giving a presentation, and notice that your audience is looking down, busily typing on their laptops and smartphones? And what about when...
8 Great Spotify Hints, Tips and Tricks
We’ve already brought you a how-to guide to get started with Spotify (read that first if you don’t know what it is), but now we’re delving a little deeper into the music streaming software with a look at some hints, tips and tricks that will help you get the most...
Dumb Little Man - Tips for Life
Harness Your Subconscious Wisdom by Asking The Right Questions
"What is the meaning of life?"Ha, gotcha! That is just one of many, many questions that have nothing whatsoever to do with this article.Now how about these questions: Why does this always happen to me? Why do I always screw up? What's wrong with me?We'll look at how such...
Six Simple Factors for Successful Goal Setting
It feels good when a goal is achieved.However, the commitment and patience it takes to stick with a goal and then see it all the way to the end is not trivial. It takes courage, faith and a little goal setting know-how to keep the good feelings coming.Achieving your goals...
Good Meeting with Great Ideas - Now What?
I’m sure you’ve been there: in the middle of some endless meeting you promised to send an email or make a call or check some facts. By the time you returned to your desk, your main concern was “what am I having for lunch?” – and the details of...
7 Effective Ways to Consume Less and Live a Minimalist Lifestyle
Since my move to Spain, I’ve realized how freeing it can be to live with few possessions. Before I moved here I lived in Sweden. I did live a simple life in Sweden, but now it’s even simpler, and it feels good.In Spain I rent a fully furnished apartment, which...
Do you Track Your Achievements?
What did you achieve last year? What progress did you make towards your goals?Those are questions that, a few years ago, I’d have had trouble answering. Perhaps I could point to some money saved up, or to the next step of a qualification earned, but it was hard to see...
9 Great Reasons to Drink Water, and How to Form the Water Habit
We all know that water is good for us, but often the reasons are a little fuzzy. And even if we know why we should drink water, it's not a habit that many people form.But there are some very powerful reasons to drink lots of water every day, and forming...
IAB SmartBrief
Marketers look to microsponsorships to win hearts
Pepsi Refresh, which will distribute grants of $5,000 to $250,000 for an array of causes, is just one of the cause marketing -More- ...
An Asian expansion for iProspect
Aegis will add 10 offices across Asia and Australia to support the rollout of iProspect in eight markets. -More- ...
Is "easy pay" system key to Web publishing's future?
With ads no longer enough to support quality online content, a new pay model under which users would be charged 10 cents per -More- ...
AOL sells off Buy.at affiliate-marketing network
AOL is selling its affiliate marketer Buy.at to the British company Digital Window, part of its breakdown of its Platform-A a -More- ...
Middlemen eat away at online ad take
Ad networks, servers and data managers may pump up the volume of online advertising, but they are also taking a considerable -More- May 3-5, 2010, Boston, MA: Drive sales and make social media work for you at MarketingProfs B2B Forum! You'll learn the ins-and-outs of social media from integration and...
IAB chief warns of ad regulation on the horizon
Proposed regulations governing behavioral targeting online could result in the regulation of as much as 70% of all online dis -More- ...
TechCrunch
India’s Rural Cell Movement: Can You Hear Me Now?
Last time I was in India I wrote about the amazing business model innovation that had allowed telecom operators to make money on a paltry $6 a month per average user. That compares to a desired average monthly payment of $50 or more in the U.S. The results have been phenomenal—550...
Twitter Launches A Site So You Can Stalk Twitter Employees AT SXSW
While a lot of the smaller startups like Foursquare and Gowalla are getting much of the buzz at SXSW, Twitter isn't sitting idly on the location sidelines. Sure, they launched location integration on their site a few days ago, but they've also apparently set up a sub-site totally around location...
Danah Boyd: How Technology Makes A Mess Of Privacy and Publicity
Today at SXSWi, keynote speaker Danah Boyd took the stage to talk about privacy and publicity, and how they intertwine online. Boyd is a Social Media Researcher at Microsoft Research New England, and has studied this space extensively for years. It was a compelling talk that challenged the notion...
Pixelpipe Gets Into The Location Game With Foursquare Integration
Pixelpipe, the service that lets you syndicate text, audio, video and image files to 120 different social networks, blogs and sites, is adding geolocation functionality to its site with a Foursquare integration. The true virtue of Pixelpipe’s service is the fact that it lets you publish all types of files...
Foursquare Opens Up Its Firehose A Bit. Social Great Takes A Drink.
There's been a lot of hoopla over the past couple of years about Twitter's so-called "firehose." Essentially, it's an open stream of all their data that is provided to developers to use for third-party apps. Foursquare has a firehose of its own, but access to it has been on lock...
Rushin’ For Fiber, Baltimore Appoints A “Google Czar”
A couple weeks ago, we noted the city of Topeka, Kansas' humorous attempt to get Google's attention: by rebranding their city "Google, Kansas." Why would they do such a thing? Because they want in on Google's fiber action — the search giant's proposed plan to sell 1 gigabit-per-second broadband to...
Mind Hacks
Future neuro-cognitive warfare
Every year the US Army holds an annual conference called the "Mad Scientist Future Technology Seminar" that considers blue sky ideas for the future of warfare. Wired's Danger Room discusses the conference and links to an unclassified pdf summary of the meeting which contains this interesting paragraph about 'neuro-cognitive warfare':...
Wikipedia has a page on the idea that blood type predicts personality, a discredited theory that nevertheless remains widespread in Japanese and Korean popular culture. The idea seems to hold a similar cultural position as star signs and astrology and is used as a platform for discussing relationship compatibility and...
Designer Emilio Garcia has created a series of skate decks decorated with fantastic cortex graphics. It means every time you boardslide, you can see exactly how your brain has been lesioned. Garcia is the same designer we've featured before on Mind Hacks, where we discussed his unusual jumping brain model....
Quick links from the past week in mind and brain news: Time magazine reports on how darkness can encourage dishonest acts even when anonymity is accounted for. A study finding a link with aversion to inequality an activity in the ventral striatum is brilliantly covered by The Frontal Cortex. The...
How reliable are fMRI results?
A new study has looked at the reliability of fMRI brain scanning results over time, finding that the same experiment will only only be moderately reproducible when conducted at two different times, suggesting that fMRI is much less reliable than most researchers assume. The authors of the paper are the...
In Our Time on the Infant Brain
This morning's edition of BBC Radio 4's brilliant In Our Time was dedicated to the infant brain and has a wide ranging discussion about how ideas about the early development of the child developed into the modern age of neuroscience. The streamed version will be available on the website permanently,...
The Essential Read
Evolutionary Psychology and The Oscar Race: The Final Lap
The contenders for Best Picture dealt with many facets of the classical evolutionary themes. Which movie should win best picture? Our choice is: Avatar. Why: Because it’s awesome. Okay, that’s not very scientific. (But it really does inspire awe at the perceptual level)Two things we believe contribute to a great...
Resilience as a property of a substance refers to its ability to recoil or spring back into shape after bending, stretching, or being compressed. People can also be more or less resilient, and in this context resilience refers to a person's ability to withstand or recover quickly from difficult...
Some couples want their sexual freedom, but don't want their relationship freighted with the lies, secrets and ongoing deceptions that affairs require. In some cases, a contract for an open marriage is negotiated and agreed upon.For example, one couple I saw in therapy had a "Don't ask, Don't tell" policy....
Evolutionary Psychology and The Oscar Race III
What makes for a Best Picture, psychologically speaking?We've been reviewing the nominees for Oscar Best Picture, and so far we've been through 9 of the 10 (update, just reviewed the last one)Our main filter has been the extent to which each film reflects 4 key evolutionary themes common in Hollywood: Getting...
How to Give a Presentation Part I: It's Not About You
I teach psychology, with classes sometimes ranging up to several hundred students. I sometimes lecture six to eight times a week. Althought that's a lot of what professors do, it's something I got absolutely no training for when I was in graduate school.Everything I learned about giving presentations I...
When Willpower is Strong and Memory is Weak
"Call Linda," I told myself as I embarked on the 20-minute drive home. "Call Linda as soon as you get home." I had suddenly remembered that my friend's birthday was coming up. I wanted to call to set a date and treat her to lunch, in keeping with our time-honored custom....
Techmeme
Apple Airs First iPad Commercial During Oscars, Steve Jobs at Event ... (Arn/MacRumors)
Arn / MacRumors: Apple Airs First iPad Commercial During Oscars, Steve Jobs at Event [Ad Video Posted] — Apple just aired their first iPad commercial during the 82nd Annual Academy Awards. A description of the ad by Doju: — The commercial was just on, depicted a person using the iPad...
Steve Jobs spotted at the Oscars, iPad ad runs (Caroline McCarthy/The Social)
Caroline McCarthy / The Social: Steve Jobs spotted at the Oscars, iPad ad runs — Is this Steve Jobs? Hint: He's to the right of the woman in the white dress. — (Credit: Wayne Sutton) — He wasn't lining up for an interview with Ryan Seacrest about what designer made...
Why Ad Blocking is devastating to the sites you love (Ken Fisher/Ars Technica)
Ken Fisher / Ars Technica: Why Ad Blocking is devastating to the sites you love — Did you know that blocking ads truly hurts the websites you visit? We recently learned that many of our readers did not know this, so I'm going to explain why. — There is an...
DIY Pixel Qi Kits (Mary Lou Jepsen/What's Happening ...)
Mary Lou Jepsen / What's Happening at Pixel Qi: DIY Pixel Qi Kits — Just a quick note to say the DIY kits from our distributor will be available towards the end of Q2. We will be announcing with them prior to distrbution. Thanks for your patience. — One of...
And BitTorrent's Oscar Goes To.... District 9 (Ernesto/TorrentFreak)
Ernesto / TorrentFreak: And BitTorrent's Oscar Goes To.... District 9 — Tonight, Hollywoods biggest stars will walk the red carpet into the Kodak Theater for the Academy Awards ceremony. — In anticipation of the glamorous Oscar night, we enter the dark side of the movie business to find out which...
Andreessen's Advice To Old Media: "Burn The Boats" (Erick Schonfeld/TechCrunch)
Erick Schonfeld / TechCrunch: Andreessen's Advice To Old Media: “Burn The Boats” — Legend has it that when Cortes landed in Mexico in the 1500s, he ordered his men to burn the ships that had brought them there to remove the possibility of doing anything other than going forward into...
Neuromarketing
Do you need to convince a customer to complete an application form? Or, for a non-profit, do you need volunteers for a charity event? In both cases, you will be more successful if you describe the task in a simple, easy to read typeface. Research by Hyunjin...
Websites That Suck Increase Stress
We know that slow, balky, and confusing websites aren’t a good thing. Traffic metrics show this, as does conversion data. Google, whom some think of as passively indexing the web, believes quick-loading pages are essential to a good user experience. Google is, in fact, actively trying to...
Brain Movies: Top 5 Super Bowl Ads
Everyone loves to rank Super Bowl ads, and one neuromarketing firm that did so is Sands Research (see Super Bowl 2010 Ad Winners. Sands uses a combination of EEG, eye-tracking, biometrics, and surveys to calculate a “neuro-engagement factor” for each ad. Does that mean these ads will sell...
What makes an engaging television commercial? If you think visual and auditory appeal – action, sound, music, people, color, etc. – you would usually be correct. Ditto for high production values. An exotic location might help, too. But the recent Super Bowl provided an example that...
In what is becoming an annual event, Sands Research announced the “winning” commercials for Super Bowl 2010 as determined by their neuromarketing analysis. Volkswagen emerged as #1, well ahead of the competition by Sands’ metrics.More info at Sands Research. Tweet This! Share this on Facebook Share this on del.icio.us Stumble upon something good?...
Neuromarketing: From Soup to Nuts
I’ve been chronicling the nascent neuromarketing industry since 2006, and I don’t think I’ve seen a story to date which captured social media attention to the degree that the recent Campbell Soup neuromarketing story did. The original story in the Wall Street Journal fueled a mini-boom of Twitter and...