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Relevant Reading – February 1st
Sharing the the things I found for the day: Anybody, As Long As It’s Not You The Experience is the Product Product Management in Pictures #2- Feature Requests from Sales Reps Are You Listening To Your Customers Product Manager? definition: what is a product? Setting priorities…...
Hertz Gold Members Assured: No Toyotas in Your Future…
Image by Getty Images via Daylife I really wouldn’t want one of my customers sending emails like this one I got today from Hertz. As if being on the news wasn’t enough for Toyota on this recall and major rental companies choosing to opt out on Toyota until addressed, now one...
SOCON10: Measuring Social Media for B2B: Activities Need to Drive Results
Many thanks to the folks that attended the session I lead. We had a great discussion on what’s important, what folks are doing and how organizations should focus on improving over time. There still appears to be this learning curve around social media which is awesome. SoCon10 had a bunch...
Relevant Reading – January 26th to January 29th
here you go, been slacking for a couple of days or more: 2009-2010 Pragmatic Marketing Annual Survey results published – ProductMarketing.com The career trapeze GM offers $1,000 to unfriend Toyota The history of neon why being a mensch matters in social media...
Getting Back Home – Ain’t Life Grand!
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Get Sticky with It, Why some ideas are easily remembered
While the phrase “sticky” is like so 1998, it still works. Plus what else would you say? Now that’s an adhesive concept you can’t shake. It’s kinda like that mid-January cold you get every year. <insert other made up silly thing which wouldn’t be as effective as sticky> Made To Stick – Why...
Product Beautiful: Building Product Management by Paul Young
By now, many of you have been to ProductCamps in or around your city. The ProductCamp brand has exploded – there have now been ProductCamps in well over a dozen U.S. cities, at least 3 countries, and 2 continents! ProductCamp is an exciting, fun event that everyone should participate in,...
ProductCamp Wrap-up, and Introducing ProductPotluck!
ProductCamp has been a great success. Now, to extend that experience between camps, we are introducing a new mini-version of ProductCamp called ProductPotluck....
ProductCamp Austin Summer 2009
ProductCamp, the free unconference for marketing and product management, is teaming with the McCombs School of Business to return to Austin for its Summer edition! ProductCamp is a must-go event for marketing and product management professionals. ProductCamp is a free, collaborative, gathering for interesting, smart people to network and learn...
Your Platform From a Developer’s POV
There is a very cool article written by a application developer for Blackberry online named Marcus Watkins at VersatileMonkey. It is great because you get a window into the mind of both a developer and a startup company as they determine what platforms to develop for, what feature sets to...
Turning your product into a platform is en vogue. From salesforce.com, to the Apple iTunes App Store, to Valve's Steam, many companies are attempting to open the architecture of their product to the World in the hopes of building the critical mass that becoming a platform provides. Let's explore...
I’m looking to hire a Technical Product Manager / Business Analyst in the Bay Area, California. IT systems’ management, services, software, and SaaS experience are pluses. If you are really good at listening to customers, understanding their problems, working with other Product Managers and Architects to define solutions,...
Software Product Manager by Gopal Shenoy
4 lessons from Massachusetts Senatorial election
The results of the Massachusetts senatorial election this week to elect the replacement for the senate seat held by Ted Kennedy shocked the entire nation. A Republican named Scott Brown who not many people had heard about about as recently as a month back won the seat convincingly in a...
Communications – RASCI approach
I am currently reading the book Art of Scalability by Marty Abbott and Michael Fisher, both of them ex-eBay executives. An approach they have described to make sure the entire product development team stays on top of things caught my attention. The model they recommend to use is called the...
Donations for Haiti earthquake victims
Sincere request to all readers of this blog : Unconfirmed reports in the aftermath of the Haiti earthquake put the death toll at 50,000 and the suspicion is that 100,000 may have perished. The earthquake has affected more than 1 million people. This makes this earthquake a disaster of epic proportions. I...
Software product manager’s first 45-90 days at a new job ….
This is a continuation of my previous blog post of Software product manager’s first 30 days at a new job ….. Now that you are already settled into your new job and the first 45 days have gone by. You have done everything that was listed on the 30 day checklist. You...
Software product manager’s first 30 days at a new job ….
Happy New Year! I wish you all a prosperous 2010. So you found a new software product management job or you are moving into a software product manager’s role in your current company. Congratulations! Now what do you do in the first 30 days to make sure you start off on...
SEO Basics for Software Product Managers
I am sure you have heard about Search Engine Optimization, commonly referred to by its abbreviation of SEO. If not, which planet have you been living on? Welcome back to Earth! SEO efforts in companies are often handled by someone who knows more or is very interested in SEO (smaller...
Write That Down
There is an open house tomorrow at Forrester being hosted by Tom Grant of the Heretech fame. It starts at 5:30pm, and is happening in order to host lively discussion on, what else, product management and product marketing issues. Specifically for this first session, there will be a focus on how...
I found this fascinating quote today: If you look at our portfolio, you’ll see quite a few startups created by young visionaries and quite a few startups created by serial entrepreneurs who are swinging for the fences. There isn’t much else to be honest.avc.com, A VC, Oct 2009 You should read the...
Competitive Analysis – Gathering Marketing Data
The last component I’ll discuss of the competitive analysis process is culling marketing and sales collateral from your list of identified competitors. Why do this? You want to be acquainted with what they are putting out there. It should give you a sense of how their products are being positioned (however poorly...
Competitive Analysis Series – Pricing
One of the regular questions I (and I’m sure others) face when it comes to competitive analysis is, “what are they charging?” This is an especially tricky question to answer accurately. I’ve gone about this in a couple of different ways – obviously, when you are dealing with B2C companies that publicize...
How I missed this one yesterday I don’t know. But whatever you do, be sure to read through Fred Wilson’s post Ten Characteristics of Great Companies. Awesome stuff, and well worth the time to check out....
Competitive Analysis Series – Positioning
One of the key take-aways from a competitive analysis exercise is how you end-up positioning your product (and your organization) against those competitors. Especially early on in a product’s lifecycle, this is crucial. When you have executives out there talking up what you’re doing, the last thing you want is...
ZIGZAG Marketing - Tips & Articles
Top 3 Culprits of Under-Performing Products
Any number of factors can contribute to under-performing products, but the root causes are usually tied to a combination of......
What's the Product Management IQ of Your Organization?
The Product Management IQ (PMIQ) of your organization refers to the cross-organizational discipline required to be a market driven product company, not......
Product Management's Role in Creating a Culture of Innovation
Every company needs to innovate. Innovation is not just about developing new products or services; it's about process improvements, greater......
Product Management 2.0 – The Convergence of Product & Portfolio Management
It’s not that Product Management 1.0 principles are wrong. They’re just not working as well as they used to.......
Positioning & Messaging - Do it Twitter Style
If it takes more than 140 characters – a Twitter post known as a tweet - to explain......
Requirements Defined - Seilevel's Software Requirements Blog
Managing the Requirements Process for “Green Screen” Replacement Applications – Part 1
I have been on teams that created requirements for replacing old “Green Screen” mainframe applications and have also observed the work of my colleagues on similar projects. The observations here are based on our experiences with these efforts and offer suggestions to anyone who is about to embark on...
A Very Nice Requirements Blog – Please Pay Them a Visit
As someone who is part of the family of requirements professionals, it is always exciting to find a new source of writings on the subject that is near and dear to our heart. I recently discovered the Blueprint Software blog that can be found here....
We are hoping to reach out to Haiti with a little SeiHelp in the form of much needed clothing! We are collecting summer clothes and Rob will deliver them to a relative in Waco. She has arranged to deliver them to the Bahamas where she knows a lot of Haitians...
Using a Group to Prioritize Requirements for Complex Multifunctional Projects
Prioritizing and identifying requirements that get developed in a release cycle can be a tricky proposition. It is one of the most important things we do as Product Managers. It is also one of the most challenging.Most organizations use some means of categorizing requirements. Two common examples...
The Seilevel 2009 Software Requirements Holiday Medley
It's that time of year we all look so forward to, when we get to wish our colleagues around the requirements world a bit of SeiCheer with our holiday medley of songs. And worry not, if the 2009 collection isn't enough for you, you can go back in history and...
First call for papers for RE'10. Can you hear the kangaroos calling us?
Pack your bags folks, we are heading to Australia in 2010! I'm excited to post the first call for papers (CFP) for IEEE's RE'10, held in Sydney Australia next September. I'll copy the key components of the CFP here, but visit the link for more details. I'm excited about this...
Product Management 2.0» Product Management & Product Marketing Experts
Queues, especially long ones, are the enemy of responsive and flexible product development....
Product Management Productivity Tip#3: Work from ONLY one to-do list
This tip is going to dramatically cut down your stress level – work from only one mastere To Do list. Once you try this you will find that it is a very different way of working. If you think about it, right now you probably have a few voicemails on your...
The Iron Triangle defines the relationship between scope, resources, and time. It is no longer true....
Product Management Productivity Tip #2: Mastering Outlook
I‘ve heard lots of people complain about Outlook — they hate it, it’s confusing — it’s a Microsoft product. I was one of those people for a long time. Outlook has just a boatload of features, is complex and the menu system can be confusing. It is not very well understood...
Product Management Productivity Tip: Mastering Email
This is the first in a series of posts on how to become a more productive product manager. The first productivity-killing topic we will talk about is email. Even though I can’t see or hear you I imagine there’s a big groan when we talk about email. I get 120-140 emails a...
It’s time for product management to become lean…
I think it is time for us product management professionals to take a good look at ourselves and ask how are we measuring up as a discipline. Further, we need to ask how are we going to evolve to address the business challenges over this next decade. As I look...
Web Ink Now
Corporate comedy is one of those phrases like "jumbo shrimp," "smart ass," and "party down in Omaha" that seems a bit off. (No offense to shrimps, asses, or those from Omaha). Despite its rarity, comedy can be an extremely powerful......
New Rules, new ideas, and a few secrets: Second Edition of my bestseller
The SECOND EDITION of The New Rules of Marketing and PR is in bookstores now! The book has gone through a complete re-write. See below for what's new. If you haven't read the book at all, now is the time!......
Seth Godin talks about being a Linchpin
Seth Godin's new book releases today. I was lucky to receive an early copy of Linchpin: Are You Indispensable? and read it in two sittings. I loved Linchpin. Now I freely admit I am a Seth fanboy (see my Seth......
News2u helps Kenko become number one online healthcare products store in Japan
News releases are a great way for organizations of all kinds to generate consumer interest, get information into the search engines, and reach people through alerts. I've been talking about direct-to-consumer news releases since my free ebook The New Rules......
Interview with @MasakiIshitani author of Japan's most popular book about Twitter
I'm in Tokyo doing a few speaking gigs, getting caught up with old friends (I lived in Tokyo from 1987 to 1993) and meeting interesting people. Today I connected with Masaki Ishitani author of Twitter: 140 characters changed the world......
Ben Southall and Tourism Queensland Best Job in the World a year later
Sandy beaches in warm and sunny locations are a commodity product. This may come as a complete shock to people in tourism marketing, but it's true. The traditional approach of showing white beach sand with footprints near lovely blue water......
ack/nak
A few unrelated topics:1. After three days in Leiden I'm convinced we'd all be better off if we all rode bikes. I think the Dutch ride bikes in part because being a pedestrian there is a full-contact sport. Curiously enough I didn't see a single person wearing a...
definition: what is a product?
I had the opportunity to "define" what a product is to my steering committee last week. I thought I'd share my definition with you."Brands make promises to people - products keep those promises by delivering value in consistent, meaningful and delightful ways over time."You'll note there are a few...
I'm reluctant to name names, but if you should ever find yourself debating the relative merits of, say, a delicious carbonated fountain beverage and a "plain cappuccino" while waiting on line at a branch of our nation's (perhaps our world's) largest chain restaurant, PLEASE G_D select the delicious carbonated beverage....
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discovered: saddleback leather company
Readers know I'm devoted to my Belstaff Colonial Canvas shoulder bag.But it's. . .made of canvas.Which means it's not as durable as I'd like it to be. It suffers from wearing at friction points. It isn't what I'd characterize as waterproof. It is no friend of pointy...
I have an awful lot to be thankful for. It has been an "interesting" year. I have had other "interesting" years before, as all of you have. This particular "interesting" year is ending on an up note, with plenty of good things to look forward to.So it's...
brainmates - product management people
Vacant: Product Manager – TV Subscription Services
A full-time, permanent Product Manager is being sought by a prominent company within the subscription TV industry. The role is based in Sydney, Australia. Applications will be accepted until the position is filled. Product Manager – TV Subscription Services brainmates seeks a mid-level Product Manager with initiative and drive, for our client...
Exciting TV Product Manager Position – Ancillary Products
A full-time, permanent Product Manager is being sought by a prominent company within the subscription TV industry. The role is based in Sydney, Australia. Applications will be accepted until the position is filled. Product Manager – Ancillary Products brainmates seeks a mid-level Product Manager...
Fancy a Product Management Role in Travel
Digital Product Development Manager [Travel], Sydney 11 months maternity cover contract. It’s a really interesting opportunity as there is so much change that will be initiated across the online travel and related businesses this year. The role will work closely with senior management on a number of new product developments from...
Social Media Tools for Product Marketers
Social media has become an increasingly important area of focus for marketers. The CMO Club and Bazaar Voice recently surveyed 133 Chief Marketing Officers and found that 64% intended to increase their social media marketing spend in 2010 with 81% expecting to spend 10% or more of their marketing budget...
Our partner Lavolta is trying to fill a number of full time Product Management jobs. Senior Product Manager, [pure play digital brand] Sydney Pure play digital business, which is part of a large organisation. You’ll be responsible for the Product Strategy and the planning and execution throughout the product lifecycle. This includes gathering...
Applying Innovation in Product Management
Innovation has become an area of focus for private enterprise and public organisations alike. Done well, it can lead to better products. Innovators observe how processes and people interact, what customers want and need and how the organisation meets these needs. These innovators drill down to understand the key customer...
Product Management News
AMD Aims for GPUs in Mainstream Servers Starting 2012
Advanced Micro Devices will put more focus on tightly integrating graphics processor cores into mainstream servers starting 2012 as it tries to increase system performance, a company executive said....
Sybase Acquires Aleri to Enhance Real-Time Analytics Product Suite
Following days of chatter, blog posts and rumors, the worst kept secret in technology news is finally official today with Sybase announcing its acquisition of complex event processing provider Aleri....
Another Googler Joins the Obama Administration-Now We've Got a Foursome! [BoomTown]
Please see this disclosure related to me and Google. It will be like they never left the Googleplex in Silicon Valley if this Washington, D.C. invasion of execs from the search giant keeps up....
Citrix Sees Smartphone as Thin Client
Remote application software provider Citrix and mobile virtualization software vendor Open Kernel Labs have joined to author a specification for turning tomorrow's smartphones into mobile thin-client devices, the two companies announced today....
Barracuda Networks Introduces the Barracuda NG Firewall
The Barracuda NG Firewall is a line of virtual and hardware appliances designed to protect enterprise network infrastructure, improve site-to-site connectivity and simplify administration of network operations....
Concerro Acquires Scheduling Rival
Concerro Inc., a vendor of staff scheduling software for hospitals, has acquired RES-Q Healthcare Systems of Calabasas, Calif., which sells complementary applications....
The Forrester Blog For Technology Product Management & Marketing Professionals
IBM’s Growth Markets grow…and get smarter.
February 3, 2010 by Jennifer Bélissent A couple of weeks ago IBM announced its 4th Quarter and Full-Year 2009 results. Their Growth Markets Business Unit which includes 140 of the 170 countries that IBM operates in – grew 14% in......
Inside Sales And Telemarketing Help Boost B2B Brands: Really?
[Posted by Laura Ramos] First of all, I’d like to extend a big “Thank You” to my readers and followers who responded to an invitation last month to participate in the 2010 B2B Marketing Budgets and Mix survey that Forrester......
Best Practices For Marketing To Buyers “In The Cloud”
[Posted by Laura Ramos] “Cloud computing” is a very hot topic, and like social media, subject to much debate about “what is cloud computing?” and “what does it mean for business?” Simply stated, cloud computing lets your customers and potential......
Once upon a time, a company named Yahoo! found its core value proposition: providing a browseable and searchable directory of the Internet. Later, it tried to cement its position as launch pad for the Internet by adding e-mail, contacts, and......
The Heretech, episode 34: Jonathan Penn on security
Forrester analyst Jonathan Penn describes nature of security threats, and how they affect tech industry company's product strategy. Will security ever not be in the top 3 IT concerns? Does that represent an opportunity for security start-ups, or not? Plus,......
Now that we've all had a few days to ponder Apple's iPad announcement, what are we to make of it? A revolutionary change in the computing industry? More of the same Apple technology, repackaged? A shot in the arm for......
Rocket Watcher by April Dunford
7 Rules for Perfect Press Releases
Nearly every startup I have worked with has been nervous about writing press releases. Lack of experience is one reason but people also think there are a set of secret rules to writing one "properly." I'm also hearing startups say they believe press releases are irrelevant in an...
LinkedIn changed it's email subject line from "Join my Network on LinkedIn" to "John Smith wants to stay in touch on LinkedIn." Is this a big change? I think it is....
Crafting Simple Value Statements
Startups often try to cram too many features into their messages and include benefits that aren't differentiated or are irrelevant to their target market. This post covers a method for getting to a more streamlined value proposition....
Buzzwords and Why We Can’t Stop Using Them
Buzzwords are a shortcut to explaining the real value of a product. No wonder we like to use them. Unfortunately there are no shortcuts to building great value propositions....
Beta as a Product Marketing Exercise
A recurring theme of my conversations with folks in the past week has to do with Beta products and what the goal of beta testing is really about, particularly when you are talking about bringing a new product to market. My point of view on this is that beta testing...
I started this blog over a year ago as sort of an experiment and a learning exercise. The traffic and readership of this blog has grown beyond what I ever thought it would. To make the experience better, I recently moved to a new host and updated the look and...
The Experience is the Product | Better product management and products
Customer Development Interviews How-to: Finding People
“OK,” you say, “I’m convinced – I need to talk with potential customers to make sure my startup/product/service idea has potential. But how do I find those people?” Finding People AdWords / Facebook Ads / Tweets. Summarize your idea, invest some money in getting it in front of people who have expressed...
Anybody, As Long As It’s Not You
Question: Who should give you feedback on your early-stage product mockups/demo? a) Your investors b) Your most loyal, early-adopter existing customers c) A demographically-balanced segment of people who have no familiarity with your product d) Anybody, as long as it’s not you OK, sure, there’s probably an “ideal” audience to show your product to. But...
This is the way the product ends This is the way the product ends This is the way the product ends Not with a bang but a whimper (apologies to T.S. Eliot) What happens when it’s time to End of Life a product? Too often, companies just stop fixing bugs, stop answering support emails,...
Simple Stories for Complex Products (A Recipe)
I was talking the other day with a friend of mine who works for a Very Large Enterprise Software Company – one that is probably about as opposite from my job as possible. Nonetheless, we both struggle with how to craft simple, compelling narratives. With his permission, I’m sharing parts...
The Efficiency of Inefficiency
About a month ago I was getting ready to send out an email blast asking for feedback when I took a moment to stop and think. I asked myself, If I got this in my inbox, how likely would I be to reply to it? and immediately answered, Not very. The problem...
The Accidental Product Manager
Are You Listening To Your Customers Product Manager?
Why Bother Listening To Your Customers? One of the best interviews that I’ve ever read was with Steve Jobs (of Apple fame) in which he scoffed at doing things like focus groups and such in order to get input for the fantastic products that Apple makes. He said that since what...
Hey Customer: Would You Like Some Time With That Product?
Quick: what’s the most valuable item in the world? Gold? Diamonds? Nope, it turns out that the thing that most of us would gladly give our left arm for more of is: time. Now since I can see that you are nodding your head in agreement with this, I’ve got...
Product Managers Need New Product Flop Insurance
Is there any part of a product manager’s job that is more exciting then being responsible for introducing a new product? For that matter, is there any experience that can be more nerve racking than introducing a new product? If only there was some way that we could take out...
Is Dancing With Yourself Wrong For Product Mangers To Do?
What’s a product manger to do when your #1 competitor is your own product? What can you do if you spend a lot of time and money developing a new version of your product and then roll it out and the customers that you want to sell it to...
PayPal Product Managers Try To Win A Popularity Contest
You would think that if your product was the biggest one in it’s market, you’d be sitting pretty as a product manager, right? Sure, this might be an easy trap to fall into; however, if you start to take it easy once you are the king of the hill, then...
How To Move From Customers To Partners
As product managers, one of the things that we enjoy doing the most is sitting back and counting the number of customers that our product has. Although this is great fun to do, it’s not really what we should be doing with our time. Customers are great to have, but...
Tyner Blain
Most Engaging Articles of 2009
Engagement – that’s what this whole product management blogging thing is about. Check out what Tyner Blain readers found to be the most engaging articles in 2009. Deep Dives If you’re new to Tyner Blain, you may be surprised by the length of the articles here. I joke that they are long...
Why does cross-selling, the process of selling something additional to someone who is already making a purchase, work? This article explores some of the theory and rationale behind cross-selling – from qualification to motivation and profitability. Cross-Selling is Big Business You have an eCommerce site where people purchase products from you. Adding...
Foundation Series: Substitutes and Complements
Do you know about substitute goods and complementary goods? If you’re doing any eCommerce, and are thinking about cross-sell and upsell, you should understand the basics about substitutes and complements. Substitutes You’re considering purchasing a specific product (e.g. a blank compact disc from Memorex). You could consider purchasing an alternate product (e.g....
Unless you live in a world filled with unicorns and rainbows, writing realistic requirements is critical. When you set unattainable goals, the best result you can hope for is a frustrated engineering team. Write requirements that are attainable, and your team will surprise you with what they can achieve. Attainable Requirements...
Can You Write Website Requirements Without a Product Manager?
A couple weeks ago, our article on writing design-free requirements triggered some great discussion around requirements and design (also known as “reqs and specs”). What happens when you’re dealing with a website? There are many stakeholders, who are clear about their own goals. Who then turns them into requirements? A Website...
SEO, Search Engine Optimization, is an area that every online website needs to think about. The idea is that the more traffic you can get to your website, the more products you’ll sell. Just because you can lead a horse to water doesn’t mean you can make him drink. What...
GrandViewCentral
Portfolio Management Step 2-Identify Selection Criteria
The second step of portfolio management is to identify selection criteria. This step is one of the most critical steps to the process of selecting what you should do out of everything you could do. When presented with any choice we immediately begin to take into consideration our selection criteria....
I believe Communities of Practice could help the product management community at large. Communities of Practice are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly. Three characteristics are crucial: •The domain: A community of practice is...
Linking PMO to the Strategic Plan
This week I attended a PMI chapter meeting/luncheon here in Austin. I couldn’t get twitter working so I feel a little ripped off that I couldn’t discuss what was being presented with anyone while it was being presented. I get a lot of insight from talking with...
Consensus or voting, which one do I use?
A lot of day to day activities within product management are about gathering and analyzing information. Information such as: your products potential market, your company’s strategic direction, competitive intelligence, your company’s capabilities and core competencies, resource availability, market trends, problem statements, business opportunities, requirement and feature status, etc. Most of...
Book Review: Making Innovation Work
Making Innovation Work: How to Manage It, Measure It, and Profit from It by Davila, Epstein, Shelton is a great book. Last year I was working with a client that was trying to incorporate the best practices in this book in his organization. It was an interesting experience, and I learned...
Strategic Roadmaps: New Product Strategy
In a recent webinar on the Product Management View, we had a discussion about Roadmapping. There was a lot of discussion about creating a strategic roadmap. In the product management world, typically this isn’t the type of roadmap product managers are responsible for. A roadmap is often thought of as...
The Productologist
Product Management Reader: 14Dec09
This is probably the last Product Management Reader of the year. Not for sure yet, but probably. To keep you busy through the end of the year, here is an extra wonderful list of stuff to fill your days with. Unless you’ve got something better to do, which I HIGHLY...
Forrester Product Management Open House
Last week (3Dec09), Forrester Research Analyst Tom Grant led a discussion on Agile in Technology and how it pertains to Product Management. I took some copious notes on the discussion and thought I would share them here. Be forewarned, some of this may seem a bit cryptic. I was typing in...
For Those Interested in Social Media
And these days, who isn’t? My company is having a webinar this month covering how to put together a Social Media strategy for your company or organization. If you (or your company) haven’t figured out to monitor and utilize social media channels, then this is a good primer. It will be...
Product Management Reader: 30Nov09
Image by » Zitona « via Flickr A shorter list than usual this time, thanks to the Thanksgiving holiday in the US, but that should in no way diminish the importance of any of the articles listed below. Besides, the list includes a post from April Dunford at Rocket Watcher, and...
I wrote a post back in 2007 [Passion, part 1] that highlighted how products that get users excited benefit from the passion that they generate. One of the companies I commented on was Tivo, one of the pioneers of the DVR and digital time shifting. See my comment in the...
Book Review: Product Manager’s Desk Reference
Product Manager’s Desk Reference by Steven Haines There are books and there are Books, and with 700+ pages, the Product Manager’s Desk Reference (PMDR) definitely falls in the latter category of capital B books. It’s not a book you can throw in your laptop bag to read on the plane...
enthiosys agile product management
Dec-23-09: “Celebrating Product Management” year-end webinar
Rich Mironov joins a Product Management View panel for an end-of-year webinar: What: “Celebrating Product Management – Looking back, pressing forward” When: Wed, Dec 23, 2009, Noon ET / 9AM PT Full description Register here Jim Holland will moderate a special RYMA holiday discussion with Rich Mironov, Scott Sehlhorst and Michael Hopkin......
Jan-28-10: Mini ProductCamp, RTP
What: Mini ProductCamp at Research Triangle When: Thursday, Jan 28 (2010) 6:00pm to 9:00pm Where: Cambria Suites at RDU Airport, Morrisville, NC Price: Free Registration The focus of the Mini ProductCamp RTP is “Innovation.” Jason Tanner from Enthiosys will lead a game for the group to participate in......
Feb-27-2010: ProductCampSoCal @ UC Irvine
We’re thrilled that Southern California product folks are putting together a Product Camp, and hope that you can join them. When: Saturday, February 27, 2010 Where: Student Center at the University of California, Irvine Registration and Information Learn more about Product Camps! ProductCampSoCal is: Grassroots organization – Your participation will make or break the event......
P-Camp 2010 announced for March 13th at Yahoo HQ
We’re excited to have a date for P-Camp 2010! Following our wildly successful product management unconferences in 2008 and 2009, this should be the biggest and best product camp ever. What: P-Camp 2010, the world’s largest Product Camp/Product Management Unconference Where: Yahoo......
Site Licenses and Other Real-World Intrusions
The Enthiosys team just finished up a major pricing exercise with a start-up in the enterprise software space: tuning up their prices, improving their upgrade model, and looking at alternative pricing metrics (i.e. what to meter when quantifying the customer’s usage). A great opportunity to match quantitative models against...
Nov-11-09: “Creating Breakthrough Products Through Collaborative Play” at Business of Software 2009
Luke Hohmann joins a renowned set of presentations including Geoffrey Moore and Don Norman at Business of Software 2009, Nov 8th through 11th......